Lauren Brown

Lauren Brown: Professional Ballerina to Business Strategist (#70)

If you can’t see or use the player above, please find our podcast on all major platforms below

Our Guest Today: Lauren Brown

Lauren Brown (@lobro423 on Instagram) is a Brooklyn-born, Duke grad with a passion for brand insights, digital strategy, and challenging the body and mind through exercise. She is a retired professional ballerina, who performed with The Pennsylvania Ballet and New York City Ballet at Lincoln Center before receiving her degree in Psychology at Duke. She was also a State and National Yoga Champion (#1 in MA-2015; #21 in USA-2015).

If you can’t see the player above, click here to listen or download the episode.

LB yoga 300x300 1 | Feisworld

In 2015, she and her team competed in the UBS & OpenIDEO Challenge and was a winner for their project called UnBroke.

So what will you get out of this episode? Inevitably you’ll learn a few things about Brand Planning and Marketing. More importantly, this is a story about change. What is it’s like for someone to transition from professional ballet (or the performing arts) to a 9-5? Why did Lauren make this decision and how has her life changed since then?

Show Notes:

  • [05:20] With so many titles attached to yourself, how do you introduce yourself?
  • [07:05] How old were you when you worked on the street asking marketing questions and surveys?
  • [08:05] What made you decide to stop dancing and pursuing other aspects of life? How was the transition from being a professional dancer to figuring out what’s out there?
  • [10:00] How prone are you to injuries? How much recovery time did you have between shows?
  • [14:50] How does your beauty and your training helped you in the professional world?
  • [19:10] How was your transition from being a dancer with a very active lifestyle to a sedentary advertiser? What advice would you share with other people?
  • [23:15] What are some of the things a dancer need to watch out for? I.e. setbacks, liabilities, etc.
  • [25:15] How has your experience been as a strategist?
  • [27:00] What is the IDEO project about and how it started?

  • [33:15] What was delivered to the IDEO project?
  • [37:50] What’s the current status of the project?
  • [40:20] How did you get into Yoga and Yoga competition?

People and Resources :

Favorite Quotes:

  • [05:20] ‘My identity is something I always struggle with […]. For a long time it was ballerina, when I graduated I started to figure out who I was as an adult’
  • [06:30] ‘[my first job] made me realize I was A PERSON, whether I was a ballerina, passionate about the environment or curious about marketing or psychology’
  • [08:10] ‘My whole life I always had a lot of interests. [As I grew up] I quickly got rid of many of them.’
  • [08:35] ‘There was actually a real turning point, where I felt somebody else controlled my body. [I reached a point where] I was dancing over 13 hours day.’
  • [10:30] ‘Your limit is an injury. Your limit is not the pain, it’s the fact that something literally won’t work.’
  • [17:00] ‘[With my friend] we went to see Black Swan and both of us felt that that was exactly how it was like to be a dancer: we did anything it took to excel, succeed and it didn’t matter, your mind was the only barrier.’
  • [20:00] ‘It’s mainly about confidence. I think anyone can do anything if they just put their intention there. So often we think that people are successful because there is this element that will make them successful.’
  • [21:15] ‘There are so many things where whatever the skills are that we all have from our different passions, we can apply them in a lot of different ways.
  • [21:00] ‘There’s a huge benefit in collaboration. A lot of dancers tend to think ‘if I spend more time on this I can get it to be perfect. I would encourage dancers to embrace that collaboration, […] to be conscious about where you fall short and who can fill those gaps.’
  • [28:30] ‘I think it is really important to embrace failure as much as success’
  • [29:30] ‘I realized I felt very passionate about education and basic health care.
  • [30:00] ‘Mick Ebeling’s main takeaways from FutureM’s talk: 1) First commit, then figure it out. 2) Surround yourself with people that make you feel stupid. 3) Seek out morsels of approval.’
  • [33:45] ‘We delivered three ideas that were interesting, disruptive and helped reduce the cost of education.’
  • [40:30] ‘It’s I think what helped transition me from a ballerina to a person. When I use my body I’m able to express myself in different ways. I really like the meditative aspect of ballet, and Yoga had that.’
  • [41:30] ‘To me originally it felt very similar, but then I realized how different it was, because it is less about the end-result, it’s all about the process. There’s no such thing as perfection, there’s only intention, and this notion became more and more embedded on how I approach things.’
  • [50:00] ‘I think it is so cool when you walk down the street and you realize that everyone has a story and you have no idea what that story is. I think it’s fascinating’
LB dance | Feisworld


Word Cloud, Keywords and Insights From Podintelligence

feisworldpodcast 070 laurenbrown Word Cloud | Feisworld

What is PodIntelligence?

PodIntelligence is an AI-driven, plus human-supported service to help podcasters, webinar hosts and filmmakers create high quality micro-content that drives macro impact. PodIntelligence turns any number of long-form audio and video into word clouds, keyword and topic driven MP3 and MP4 clips that can be easily analyzed and shared on multiple platforms. Learn more:

Do you enjoy this podcast? If so, please leave your comment below and share the podcast with your family and friends. Your support will keep us on track and bring many other sung and unsung heroes to this podcast.

If you are on Facebook, love to see you there!

Feisworld Podcast is now available on all major channels including iTunes, Google Play, SoundCloud, Stitcher.

Leave a Reply

Your email address will not be published. Required fields are marked *